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MarketingMessage from the Chair
Marketing is the engine that runs today’s business. In the highly competitive climate of global commerce, successful business people understand that effective marketing of products, services, and ideas can mean the difference between profits or losses. Here in the Marketing Department we pride ourselves in combining traditional concepts and theory with real-world exposure. Our faculty brings a broad range of experience in marketing research, branding, promotion, advertising, and more. Our professors continue to work and consult with a broad range of organizations from the successful entrepreneur to global companies included in the Fortune 500. We also offer opportunities for students to experience international marketing worldwide by participating in both long and short term study abroad excursions. The study environments we travel to include destinations such as India, France, Brazil, China, Ireland and Mexico. To further enhance the real world experience of our students, we have an active student chapter of the American Marketing Association, where they can interact with their peers as well as professionals. Furthermore, students can pursue and tailor their own internship to their specific interests, and receive academic credit for it! Check out some of the companies that partner with us in our Internships section. If you would like to learn more about Lewis’ College of Business, please contact me at (815) 836-5458. I look forward to collaborating with you soon, Dr. Laura Leli Carmine, Chair of the Marketing Department |
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