Graduate Course Catalog 2007-2009
COURSE: 30-555 The Business of Healthcare (3)
This course focuses on the core competencies required of nursing administrators in healthcare organizations. Topical areas include market assessment, health needs, systems analysis and development of business plans for health programs. Leadership and negotiation strategies necessary to facilitate health programming are addressed. Marketing and sales of health services and products are also emphasized. Prerequisite: Core courses, 30-551, 30-553.